Sturdy nylon webbing and brass hardware make a fashionable duo in Major Darling's classic martingale style collar. Martingale collars fit loosely on the neck but tighten when pulled, providing more comfort for your dog and more control for you. This safer alternative also prevents your pup from backing out of their collar during walks, and avoids too much pressure on the trachea that can be caused by regular collars.
As a company, we strive to be the people our dogs see us as. Everything we do, sell, promote, or endorse is something that we know our dogs would not only approve of -- but be proud of. We give back to the community by using a manufacturer that empowers local refugee women through fair wage employment. We feature adoptable dogs in all of our advertising in hopes of finding them that perfect home. (And 'cause they're gosh darn cute.) A portion of our proceeds is donated to American Pets Alive! AmPA!’s mission is to urgently address the crisis of unnecessary deaths of shelter animals by empowering communities with proven solutions. We want to help spread the no-kill movement in cities and shelters across the United States.
What’s the name about, you ask? Well for us - and almost certainly for you too - our dogs play a major role in our lives. They aren’t simply pets. They are family members. Furry, silly, loving, trusting, adorable family.
Our pets are our lives. Our loves. Our darlings.